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Master AI-Powered Creative Strategy — Join Alex Cooper’s 8-Week Live Program To Build Cutting-Edge AI Workflows, Master Prompt Engineering, And Integrate Advanced Tools
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AI Creative Strategy Blueprint by Alex Cooper – Build AI-First Creative Systems that Drive Real Results
The AI Creative Strategy Blueprint by Alex Cooper is a live, 8-week, hands-on training that turns marketers, strategists, and creative teams into AI-first operators. You’ll master prompt engineering, the right tool stack (ChatGPT, Claude, Google AI Studio, Veo, DeepResearch, Gumloop, n8n, Poppy), and no-code workflow design—so you can automate the tedious parts of creative work and focus on strategy, insight, and performance.
About the Program
From “playing with AI” to shipping AI-powered creative systems
Most teams dabble in ChatGPT and call it AI. This program is different. Built by Alex Cooper (AdCrate) and Jimmy (AI systems engineer)—the same duo training teams at brands like Virgin Voyages, Unilever, and Liquid I.V.—you’ll implement the exact frameworks they deploy inside billion-dollar organizations. Each Thursday at 12PM EST, you join a live session (recordings provided) and build real workflows step-by-step, with practical exercises and peer feedback.
This is not a static course. It’s a guided transformation—from scattered tools to a cohesive AI creative operating system your entire team can use.
Why This Blueprint Works
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Practical, not theoretical – Every session culminates in a working asset: prompt libraries, context databases, Poppy boards, or Gumloop workflows.
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Tool-agnostic & future-proof – Learn principles that transfer across platforms as the landscape evolves.
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No code required – Systems thinking and workflow orchestration without needing engineering resources.
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Organization-ready – Change management, governance, and rollout plans so your work sticks beyond the pilot.
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Built by practitioners – The curriculum reflects real deployments across DTC, enterprise, and agency environments.
“Teams don’t need a unicorn who’s part strategist, part engineer. They need creatives with practical AI skills. That’s what this program delivers.”
Who This Is For / Not For
Best for:
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DTC brands seeking an unfair advantage in content velocity and performance.
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Creative strategists who want to supercharge research, ideation, and testing.
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Marketing leaders tasked with implementing AI systematically across teams.
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Agencies ready to productize AI workflows and transform their model.
Not a fit for:
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Anyone looking for an “easy button.” Systems require setup and iteration.
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Teams unwilling to adjust workflows or adopt new processes.
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People expecting AI to replace human creativity (it won’t—it amplifies it).
What You’ll Master (Core Competencies)
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Prompt Engineering Mastery – Write prompts that get what you want the first time (and capture them in reusable libraries).
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Essential Tool Proficiency – Professional results from ChatGPT, Claude, Google AI Studio, and image/video tools (e.g., Veo).
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Specialized Tool Knowledge – Poppy for boards, DeepResearch for insight mining, Parker for Slack-based retrieval, Reddit analysis workflows.
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Workflow Construction (No Code) – Connect tools with Gumloop/n8n to automate repetitive tasks end-to-end.
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Multi-Tool Campaigns – Orchestrate creative systems that span research → concept → asset → iteration.
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Team Integration – Build context libraries and SOPs so everyone can use AI effectively.
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Future-Proofing – Understand where the tech is heading and how to stay ahead without constant tool churn.
By the end, you’ll stop doing one-off prompts and start running always-on AI pipelines that compound results.
8-Week Detailed Roadmap
Week 1 — AI Foundations & Overview
Get everyone up to speed: core concepts, tool access (ChatGPT, Claude, Gumloop, Google AI Studio, Veo, Poppy), and the current frontier in creative strategy. Outcome: a shared baseline, regardless of starting point.
Week 2 — Prompting Fundamentals
Learn components of effective prompts, “prompt cowboy” patterns, best hacks, and reverse-engineering techniques. Activities: “Say what you see,” custom GPT exercises, and a “Prompt Battle” challenge.
Week 3 — Advanced Prompting
Build a prompt library and learn specialized prompting for image generation, deep research, and Google AI Studio. Activity: create your own prompt cowboy; tackle the “Gandalf” challenge.
Week 4 — Context Libraries & Knowledge Databases
Turn messy info into structured in-context learning resources your AI can “know.” Build living knowledge bases for brand voice, customer insights, past winners, and compliance. Activity: Knowledge Builder Challenge.
Week 5 — AI Tools Mastery
Deep dives: Poppy (build a board together), Icon.me for AI ad creative, Parker (Slack agent with review/TikTok/Reddit access), Reddit mining via AI. Activity: Poppy competition (best board wins).
Week 6 — Intro to AI Workflows
Workflow design principles, Gumloop overview, Motion/Triple Whale use cases. Activity: build a simple Gumloop workflow live.
Week 7 — Advanced AI Workflows
Design robust workflows with error handling, optimization, integrations, and scaling. Activity: Gumloop hackathon (2 hours). Best workflow wins.
Week 8 — Implementation & Change Management
Rollout plans, stakeholder buy-in, policy/governance, ROI calculations, monetization of workflows. Activities: implementation workshop, objection role-play, business cases.
All sessions are recorded so you can join anytime and catch up at your own pace.
Bonus: Special Guest Sessions (Included)
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Six expert-led sessions covering creative testing at scale, AI governance, measurement frameworks, advanced RAG, and enterprise deployment stories.
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Q&A with operators who’ve implemented these systems inside global brands.
Tools & Workflows You’ll Build
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A prompt library organized by task (research, creative concepts, scripts, image generation, QA).
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A context stack (brand voice, ICP pain points, offer matrix, compliance notes, historic winners).
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A Poppy board for creative ops and asset iteration.
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Multiple Gumloop workflows (e.g., DeepResearch → Insights Brief → Concept Variants → Asset Requests → QA checklist → Launch).
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A Reddit/TikTok review miner to surface angles, objections, and language directly from your audience.
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A rollout plan to implement, train, and govern AI within your team.
Outcomes You Can Expect
✅ Cut research and concept development time by 50–80%.
✅ Spin up new tests and variants in hours, not weeks.
✅ Systematize best practices so junior creatives perform at senior levels.
✅ Reduce tool sprawl—select the right stack for your use cases.
✅ Deliver measurable ROI via saved hours, faster cycles, and higher win rates.
✅ Become the AI champion who leads transformation in your org.
Meet Your Instructors
Alex Cooper — Creative Strategy Master
Founder of AdCrate, responsible for thousands of ads across top DTC brands. Alex specializes in turning customer insight into high-performing creative systems at scale.
Jimmy — AI Systems Expert
Architect of production-grade AI workflows. Jimmy brings deep implementation know-how: data pipelines, retrieval, orchestration, and change management for real-world teams.
Together they’ve trained teams at Virgin Voyages, Unilever, Liquid I.V., and dozens of fast-growing startups—pairing cutting-edge AI with proven creative strategy.
Why Now
There’s a widening gap between teams that play with AI and teams that operate with AI. The latter will compound faster—testing more ideas, learning more with every cycle, and turning insight into creative that moves the needle. This program closes that gap for your team in eight weeks.
Final Thoughts – Build AI-First Creative Systems that Compound Results
The AI Creative Strategy Blueprint by Alex Cooper gives you the frameworks, tools, and workflows to move beyond one-off prompts and build a creative engine that runs while you sleep. In eight weeks, you’ll implement an AI operating system your entire team can use—today and as the landscape evolves.
👉 Join now and take the first step toward mastering AI-powered creative strategy and achieving repeatable, business-driving results.
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