Client Enrollment System for Coaches & Service Providers — Learn Christian Mickelsen’s Proven Framework For Transforming Free Sessions Into Paying Clients
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Free Sessions That Sell by Christian Mickelsen – The Proven System to Convert Free Sessions Into Paying Clients
Free Sessions That Sell by Christian Mickelsen is a complete, step-by-step coaching enrollment system designed to help coaches turn free sessions into high-paying clients — ethically, confidently, and consistently. Through structured modules, scripts, tools, and real-world exercises, you’ll learn exactly how to conduct powerful sessions that build trust, uncover desire, create breakthroughs, and naturally lead to clients saying “Yes!”
About the Program
If you’ve ever struggled to get clients, felt awkward “selling” your services, or hosted free calls that went nowhere — this program was created specifically for you.
Christian Mickelsen is one of the world’s top business coaches for coaches, and Free Sessions That Sell is his signature client-enrollment framework. Thousands of coaches across niches — life coaching, health coaching, business coaching, relationships, mindset, and more — have used this exact method to build sustainable, thriving coaching businesses.
With clear modules, scripts, worksheets, and real examples, you’ll learn the psychology, structure, and flow behind a free coaching session that naturally converts.
This system removes the pressure of selling…
Because the session itself becomes the most compelling sales tool you have.
What You’ll Learn in Free Sessions That Sell
The program walks you step-by-step through the entire process of engaging potential clients and turning those free sessions into long-term paid agreements.
Below is a breakdown of included modules and what you’ll master.
1. Start Here – The Most Powerful Introduction
You’ll begin by learning the core philosophy behind Free Sessions That Sell, including:
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Why free sessions work better than traditional sales tactics
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How to position yourself as a trusted authority from the first moment
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How to eliminate “sales pressure” from your process
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The mindset shifts required to enroll clients with ease
This foundation prepares you to succeed with the rest of the system.
2. Module 1 – How Free Sessions Really Work
Here you’ll discover:
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The psychology behind coaching enrollment
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Why this method consistently leads to paying clients
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The “invisible structure” behind every successful session
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How to guide prospects without being salesy or pushy
You’ll understand exactly what moves people to take action — and how to do it authentically.
3. Module 2 – Building Rapport & Trust
Before anyone invests, they need one thing first: trust.
You’ll learn:
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How to quickly build connection (even if you’re introverted)
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Conversational techniques coaches use to build instant rapport
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How to create emotional safety so clients open up
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Ways to establish yourself as a leader within minutes
This module teaches you how to create bonds that make people eager to work with you.
4. Module 3 – Elicit & Amplify Desire
Clients hire coaches because they want something more.
This module teaches you:
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How to uncover your client’s deepest, most motivating desires
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How to amplify their goals so they feel real and urgent
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How to shift clients from “maybe someday” to “right now”
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The key questions that turn desire into commitment
These tools are essential for creating powerful and persuasive sessions.
5. Module 4 – Uncover Challenges
Behind every desire is a series of obstacles.
You will learn:
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How to help clients identify what’s really holding them back
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How to reveal emotional blocks and practical challenges
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Why this part of the session naturally positions you as the solution
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How to create breakthroughs — even on the free call
Understanding someone’s challenges (often better than they do) makes your offer a no-brainer.
6. Module 5 – Explain Your Coaching the Right Way
Most coaches sabotage themselves here by talking too much or too little.
This module teaches you:
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How to explain what you do without overwhelming prospects
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What to say (and avoid saying) to inspire confidence
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How to position your coaching as the most powerful solution
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How to talk about your offer in simple, compelling language
This is where your coaching becomes irresistible.
7. Module 6 – Coach Them on the Decision
This is the conversion step — handled ethically and powerfully.
You’ll learn:
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How to guide clients through their fears and hesitations
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How to ask for the commitment without sounding salesy
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What to do when clients say “I need to think about it”
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Scripts to help them make the right decision for themselves
This single module can double or triple your enrollment rates.
Tools, Scripts & Resources Included
Beyond the core modules, Free Sessions That Sell includes a full suite of practical tools to help you implement immediately:
✔ Client Sign-Up Field Guide
A structured outline of the exact flow of a session that sells.
✔ Client Sign-Up Script
Word-for-word guidance on how to lead the conversation, ask questions, overcome objections, and close effortlessly.
✔ Coursework PDF
Printable worksheets and written training for deeper understanding.
✔ Bonus Training Modules
You also gain access to additional Christian Mickelsen programs including:
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Client Attraction & Money Making Mastery 2.0
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Client Retention Secrets
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Confident Coach
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Discover Your Perfect Niche
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Endless Clients
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Free Webinars That Sell
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Get Client Master Class
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Group Coaching Goldmine
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High-End Sign-Up Sessions
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Rapid Results Coaching Academy
These expand your ability to attract, close, and retain high-value clients.
Hands-On Assignments to Build Momentum
You won’t just learn — you’ll do.
The program includes guided steps to launch your coaching business immediately:
✔ Pick Your Niche & Identify Your Ideal Client
Gain clarity and post your work in the group for feedback.
✔ Schedule at Least 3 FSTS Practice Sessions
Real practice with real prospects leads to real clients.
✔ Create Your Coaching Package & Session Offer
By the time you finish, you’ll have a complete, sellable program.
✔ Call Recordings
Learn from real examples to sharpen your skill.
Why This System Works
The Free Sessions That Sell structure is:
Simple
Follow the proven framework and you’ll never wonder what to say next.
Human
You’re not pushing — you’re coaching.
Proven
Tens of thousands of coaches have used this system to build thriving businesses.
Transformational
Clients don’t just sign up — they grow, and they thank you for it.
Who This Program Is For
This is perfect for:
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New coaches wanting paying clients
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Experienced coaches wanting consistent enrollment
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Life, business, mindset, relationship, health, wellness coaches
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Anyone who wants a reliable, repeatable system to grow their coaching income
If your coaching deserves to be paid for…
This course shows you how to make that happen.
Final Thoughts – Turn Conversations into Clients
Free Sessions That Sell gives you the roadmap, scripts, tools, and support you need to confidently convert prospects into long-term clients — without pressure, awkwardness, or complicated sales techniques.
You’ll emerge with a complete enrollment system you can use for life.
👉 Join now and take the first step toward mastering the art of client enrollment and building a thriving coaching practice that grows with every conversation.



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