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All About This 8-Week Master Business Course By Jeff Thull, Bestselling Author And CEO Of Prime Resource Group
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Mastering the Complex Sale 2021 by Jeff Thull – Re-Engineer Your Sales Process for Predictable Growth
Mastering the Complex Sale 2021 by Jeff Thull is an 8-week business transformation course that teaches CEOs, sales leaders, and professionals how to create a predictable, profitable sales process in today’s competitive marketplace. Learn the exact strategies Jeff has implemented for Fortune 500 companies like Microsoft, IBM, and 3M — and master the psychology behind why customers really buy.
About the Program
The modern marketplace is more complex than ever. Multiple stakeholders, conflicting priorities, and endless information streams make the sales process chaotic and risky — for both buyers and sellers.
That’s where Jeff Thull’s Mastering the Complex Sale comes in.
This 8-week online master business course helps you re-engineer your entire sales process — turning unpredictable pipelines into consistent, profitable growth.
Through a mix of strategy, mentorship, and hands-on practice, Jeff guides you to:
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Understand the decision-making psychology that drives your customers.
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Build sales systems that minimize risk and maximize trust.
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Lead your team with precision and confidence in complex environments.
By the end, you’ll have a sales methodology that not only wins deals — but transforms your organization’s ability to grow.
Why Take This Course?
In high-stakes, multi-stakeholder deals, traditional selling methods no longer work.
Your success depends on your ability to:
✅ Navigate complex decision processes.
✅ Align value across different departments.
✅ Eliminate risk and uncertainty for your clients.
Jeff Thull’s system gives you the tools to do exactly that.
You’ll learn how to sell in a way that sets you apart from competitors, builds credibility with executive buyers, and leads to profitable, repeatable wins.
What Makes This Course Unique
Unlike traditional sales training, Mastering the Complex Sale doesn’t just teach tactics — it teaches execution.
Jeff has refined this approach over decades of consulting with global companies and training thousands of leaders.
This course combines strategy, process, and mindset into a single framework you can apply immediately to your organization.
You’ll go beyond presentations and scripts.
You’ll master decision orchestration — understanding the precise moments when customers decide to move forward, and positioning your solutions to align perfectly with their goals.
What You’ll Learn
The program is designed for sales leaders, executives, and professionals who want measurable results.
You’ll engage with a world-class community of peers, mentors, and sales experts throughout eight intensive weeks.
1️⃣ Re-Engineer Your Complex Sales Process
Learn how to transform your current approach into a high-performance system that produces consistent results.
You’ll identify gaps, remove friction, and align your team with a unified sales strategy.
2️⃣ Master the Psychology of Decision Making
Understand the real reasons customers buy — and how to guide their internal decision processes.
You’ll learn to become a trusted advisor rather than a traditional salesperson.
3️⃣ Build Trust and Reduce Risk
Discover how to build long-term relationships based on mutual value.
You’ll learn how to help clients manage risk while positioning your solutions as the safest, smartest decision.
4️⃣ Create Predictable Revenue Growth
Jeff’s proven model helps organizations scale profitably by creating forecastable, consistent results.
Your team will gain confidence in their pipeline, execution, and closing strategies.
5️⃣ Collaborate With a Community of Sales Leaders
You won’t learn alone.
Join an elite network of CEOs, sales leaders, and professionals tackling similar challenges.
Get mentorship, peer feedback, and real-world examples to accelerate implementation.
The Course Experience
Over 8 weeks, you’ll experience a hybrid learning model that combines:
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Online modules: video lessons, templates, and frameworks directly from Jeff Thull.
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Live mentorship: coaching and collaboration with Jeff’s team and peers.
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Practical implementation: weekly exercises to apply concepts in real deals.
You’ll walk away with a fully operational sales strategy, customized for your team and industry.
About Jeff Thull
Jeff Thull is one of the world’s foremost authorities on complex sales strategy.
As the author of three bestselling books, including Mastering the Complex Sale (2nd Edition), The Prime Solution, and Exceptional Selling, Jeff has redefined how companies approach strategic sales conversations.
As President and CEO of Prime Resource Group, he’s implemented business transformation programs for global leaders such as:
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Microsoft
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Shell
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3M
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IBM
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Citicorp
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General Electric
With over 3,500 keynotes and seminars delivered worldwide, Jeff’s insights have become the foundation for elite-level sales training in multiple industries.
Known as the “Grandmaster of the Complex Sale,” Jeff’s methods focus on aligning strategy, execution, and customer psychology — helping organizations create predictable growth.
Who Will Benefit From This Course
Mastering the Complex Sale 2021 is built for professionals and teams ready to elevate their selling systems.
Sales Leaders
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Replace outdated methods with a modern, structured framework.
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Lead your team through a repeatable process that outperforms competitors.
Top Executives
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Integrate this course into busy schedules with a flexible curriculum.
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Gain a strategic overview of how sales impacts profitability and growth.
Sales Professionals
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Learn to deliver consistent results, close deals faster, and exceed targets.
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Develop a deeper understanding of client decision-making behavior.
If your goal is to scale revenue and strengthen client trust, this program gives you the roadmap.
Why Companies Choose Jeff Thull’s Method
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Proven track record: Trusted by Fortune 500 companies worldwide.
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Strategic depth: Focuses on systems, not scripts.
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Hybrid learning: Combines mentorship, collaboration, and actionable tools.
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Cultural impact: Transforms not just your sales process, but your organizational mindset.
By the end, your team won’t just “sell” — they’ll lead conversations that create lasting value.
Program Highlights
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8-week hybrid business course with interactive coaching.
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Step-by-step framework for complex B2B and enterprise sales.
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Real-world application through exercises, templates, and roleplays.
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Networking with executives and sales leaders across industries.
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Access to Jeff Thull’s proprietary 360° learning system for implementation.
The Result
After completing Mastering the Complex Sale 2021, you’ll have:
✅ A predictable sales process that drives consistent revenue growth.
✅ Deep understanding of how and why customers buy.
✅ A strategic advantage in high-stakes deals.
✅ A team aligned around clear goals, frameworks, and execution plans.
✅ The confidence to lead major opportunities from first meeting to signed contract.
Final Thoughts – Scale With Clarity, Confidence, and Control
The Mastering the Complex Sale 2021 by Jeff Thull course gives you the tools to evolve from transactional selling to strategic orchestration.
In just eight weeks, you’ll gain the frameworks, systems, and mindset that Fortune 500 companies have used to scale their success.
Stop guessing — start executing with clarity and precision.
👉 Enroll now and transform your sales process into a predictable growth engine for your organization.
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